Liveforevr XR LAB. Ultravioleta Immersive Podcast: Appsolescencia

Liveforevr is an XR lab specialising in music, art, cinematography and interactive 3D experiences that aims to explore and shape the future of the audiovisual industry through the fusion of the digital and the physical. Founded in 2014 by Toño Cabanelas, this innovative project has become a benchmark in the creation of virtual scenarios on Web3: immersive spaces where art and audience converge simultaneously in a digital and physical world.

At BetaCamp XR streamingPARTY, they will share with the audience the work behind the production of immersive content and recordings of music and digital art in 3D taking as a starting point their project Ultravioleta, recently awarded by the Ministry of Culture.

“Ultravioleta” was an artistic collective between 1999 and 2014 that took part in fashion shows, clubs, festivals, performances or radio programmes. It was not only a light and a colour, it was a tool to liberate the world we lived in. It was also a dream that faded away. Now, it reappears 25 years later thanks to Liveforevr in the form of an immersive virtual reality podcast.

From a set in Madrid, the audience is taken to unique virtual environments, from fictional nightclubs to outdoor stages, with immersive sound and captivating visuals, to redefine the live music experience. Its first chapter will be dedicated to Appsolescencia by Lorena Madrazo, a multidisciplinary project that brings together design, music, visual art and technology.